Green Car = Dream Car
Looks like the proverbial point has been tipped, to join the chorus of Malcolm Gladwell quoters.
A top AOL News story today cites Sheryl Connelly, manager of Ford Global Trends and Futuring, on the popular demand for green cars.
Noting a worldwide study by Synovate, the global market research firm, Connelly says, “When people were asked if they could have any vehicle they wanted — with money not being a consideration — six in ten said they wanted a green car over a luxury car. Additionally, one third of respondents said their ‘dream car’ was a green car.”
Check out the story here: http://tinyurl.com/32v3llw
Apart from doing the right thing and apparently the cool thing, driving an efficient car saves you money.
The New York Times has coverage on the tax incentives.
http://www.nytimes.com/2010/10/08/business/08electric.html?_r=1
http://wheels.blogs.nytimes.com/2010/10/07/electric-cars/?ref=business
